"Content Is King", Seo Copywriting Tips
SEO (search engine optimisation) copywriting is a vital component of any successful strategy, and quality content is known to boost search engine rankings significantly always remember the phrase “content is king”.
Content won’t count for much if it’s not well-written or focused on industry-specific keywords and importantly it needs to appeal to search engines and human readers alike.
If your website content is lacking that “x-factor” feel, consider the SEO copywriting tips below:
1. Consider keyword densities
Including keywords in your SEO copy is absolutely vital – keywords make up the difference between “unoptimised” content and search engine-friendly copy.
The keywords you’re targeting should be included in your H1 tag
, as well as in H2 and H3 tags where possible structure is key to any copywriting. They should appear in the first 150-200 words of your content, and throughout the remainder of the article.
Beware of Spam; keywords should be used frequently throughout your content but not after very third word.
2. Structure
The main aim of SEO content is to boost a site’s rankings on the search engines (SERPS) by including highly searched, popular keyword phrases. And while it is essential to utilise these keywords frequently throughout the content, the copy must, at all times, remain readable.
Quality content gains the respect not only of the search engines, but also of Internet users. Always write with both in mind.
3. Go for bold
Using (bold) tags in your content are a good way of indicating to the search engines what your primary keywords are. You should aim to highlight primary keywords (and their variants) towards the beginning and end of the text. Don’t bold words that aren’t keywords, as this dilutes the effect of highlighting keywords.
Stay tuned for our next update
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About the Author:
Nick Alers is the webmaster of www.store.co.za
Article Source
SEO Elite Review
SEO or search engine optimization is a process where websites are optimized for search engines. This is done through two specific processes namely onpage optimization and offpage optimization. Onpage optimization stands for little tweaks that you need to do on your webpage so that search engine robots will crawl your website better. This may range from website tags such as title tags, meta tags and bold tags. Offpage optimization, on the other hand, stands for promotion through other websites. This is the part where links to the website counts.
However, tracking all the codes and backlinks to determine if your website is optimized is hard to do. Sometimes, you have to study your competition and see all their backlinks and codes and doing it manually will just take too much time. Luckily, there is SEO Elite, a software which automates everything.
You may wonder what separates SEO Elite from other SEO softwares. Well, it is normal for SEOs to imitate what their competitors are doing. This software will help you track
Where your competitors are getting links and you can get the same links. Aside from that, you can also track which anchor text your competitor is using. This will give you an idea on what keywords they are targeting.
What you must remember when you are doing SEO is that the search engines have a list and all websites are ranked based on relevance. With this, you must try to tell the search engines that your website is the most relevant website in the field.
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